Market and Build-Buy Complexity Analysis

This slide compares the complexity and viability of projects and market offerings through 2 key dimensions: impact versus application complexity and market maturity versus competitiveness. It visualizes how different types of projects and market decisions are positioned based on these factors, aiding strategic evaluation for investment or development priorities.



Why This Slide Is Useful

This slide is valuable for senior decision-makers and strategic planners assessing project feasibility and market entry risks. It simplifies complex trade-offs by categorizing initiatives into quadrants, helping leaders identify which projects are most likely to succeed based on their impact and complexity levels. For example, high-impact, low-complexity projects are prioritized, while ambitious or highly complex projects are scrutinized more carefully.

For executives overseeing product portfolios or market expansion, this visual provides a quick reference to balance risk and opportunity. It clarifies whether to focus on projects that are easier to implement or to pursue more ambitious initiatives that may require additional resources or strategic adjustments.

Management consultants and strategists use this slide to facilitate discussions on resource allocation and project prioritization. It supports scenario analysis by illustrating how different project types or market conditions align with organizational capabilities and market maturity. This helps in designing phased approaches or contingency plans.

In investor or stakeholder presentations, this framework communicates the strategic rationale behind project selection and market focus. It demonstrates a structured approach to managing complexity and aligning initiatives with market realities, which is crucial for building confidence and guiding strategic decisions.

How This Slide Is Used

This slide is typically used during strategic review sessions, portfolio management discussions, or market entry planning. It serves as a diagnostic tool to evaluate the relative difficulty and potential success of various projects or market opportunities.

Consultants often customize this slide by plotting specific client projects or market segments, enabling a visual comparison of their complexity and maturity. For example, a client might use it to decide whether to pursue a low-impact, low-complexity project quickly or to invest in a high-impact, ambitious initiative with higher risks.

In corporate strategy meetings, this slide supports decision-making around resource prioritization. Leaders can identify which projects are ready for immediate action and which require further development or risk mitigation strategies. It also helps in communicating strategic trade-offs to stakeholders.

This framework is also useful for ongoing portfolio reviews, where project statuses are mapped against these dimensions to track progress and reassess priorities. It encourages a disciplined approach to balancing short-term wins with long-term strategic investments.

Related PPT Slides


Market Entry Assessment Matrix

This slide introduces a quadrant-based framework to evaluate market risks and opportunities, aiding strategic decision-making. It categorizes markets into 4 segments—Opportunity/Boost-ons, High Potential, Low Potential, and Slow Burn—based on their market potential and synergy levels, providing a visual tool for prioritization.


Business Case Development Process

This slide illustrates 2 approaches—top-down and bottoms-up—for developing business cases. It details the key steps involved in each method, emphasizing how they can be integrated to focus on major benefit levers and ensure comprehensive evaluation. The visual structure supports strategic decision-making and project prioritization efforts.


Project Selection Decision Tree

This slide illustrates a decision tree framework used to filter portfolio options based on strategic value, risk, and readiness. It guides decision-makers through a series of critical questions about project alignment, budget, legal review, and implementation feasibility, providing a structured approach to portfolio prioritization.


Product Lifecycle Analysis Framework

This slide outlines a structured five-phase approach to conducting a comprehensive product lifecycle analysis. It emphasizes defining industry scope, measuring performance metrics, identifying lifecycle stages, forecasting sales, and developing strategic hypotheses, providing a clear roadmap for managing product evolution and decision-making at each stage.


SWOT Analysis Framework

This slide illustrates the SWOT analysis, a strategic tool used to identify an organization’s internal strengths and weaknesses alongside external opportunities and threats. It visually segments these 4 key areas, providing a structured approach for evaluating strategic position and informing decision-making at the executive level.


STEPE Analysis Framework

This slide introduces the STEPE model, a variation of PEST analysis that integrates ecological factors to assess external influences on strategic decisions. It visually maps the 5 key dimensions—Social, Technological, Economic, Political, and Ecological—around a central STEPE circle, providing a comprehensive view of external environment considerations for strategic planning.


Explore Slides by Tags


This slide is part of the Build-or-Buy PPT Templates collection.

View Full Build-or-Buy PPT

Download 50+ FREE Templates Used by Consultants & Bankers

Download our FREE collection of over 50+ high-impact, fully editable PowerPoint templates. These professional templates cover a comprehensive range of strategic analysis frameworks—including Strategy Formulation, Innovation, Digital Transformation, Change Management, and many others—ideal for Management Consultants, Investment Bankers, Strategy Professionals, and Business Executives.

Download Now—Available for a Limited Time


Trusted by Leading Global Organizations


Our templates are trusted by thousands of organizations worldwide, including leading brands such as those listed below.

Abbott Accenture Airbus Allstate Amazon Barclays Bayer Blackrock Capgemini Chevron Cisco Coca-Cola Dell DHL EY Gartner GE Gilead Google Goldman Sachs LEK Mastercard McKesson Merck Nestle Nielsen Samsung Shell Siemens Unilever



Related Templates from PPT Depot


Leverage our domain and design expertise. Become a subscriber today:

100% Editable. Customize every PPTX presentation to fit your vision perfectly.
Domain Expertise. Built based on real-world consulting project deliverables.
High-Impact Design. Designed by McKinsey VGI presentation specialists.
Instant Access. Download and deploy templates on demand.
Always Fresh. Enjoy new templates added weekly.
Style Optionality. Choose from 3 unique design styles for every template.
Slide Production Services. Access a suite of slide production services.
Vote & Request Feature. Directly shape our PPT development pipeline.


Compare Our Plans


Each presentation is available in 3 color schemes. Download the version that most fits your firm's branding and customize it further once you download the PPTX file.



PPT Depot is your subscription to high-impact management consulting and investment banking templates—crafted from real-world deliverables by ex-MBB consultants and designed by former McKinsey Visual Graphics (VGI) presentation specialists. Compare plans here to determine what's the best fit for your firm.

With 15 years of experience, the team behind PPT Depot has empowered over 500+ clients across over 30+ countries. We currently produce 200,000 slides annually.

PPT Depot releases new templates each week. We have management topic-focused templates (e.g. market analysis, strategic planning, digital transformation, and more), alongside industry-specific collections. Peruse our full inventory here.

Save time and effort—elevate your presentations with proven domain and design expertise.

Got a question? Email us at [email protected].


Related Consulting Presentations


These presentations below are available for individual purchase from Flevy , the marketplace for business best practices.



Slide Customization & Production


We provide tailored slide customization and production services:

  • Conversion of scanned notes into PowerPoint slides
  • Development of PowerPoint master template
  • Creation of data-driven PowerPoint charts from hand-drawn graphs
  • Conversion of Excel charts to PowerPoint charts
  • Conversion of other file formats (e.g. PDF, TIF, Word Doc) to PowerPoint slides
  • Conversion of PowerPoint slides from one master template to another
  • Visual enhancement of existing PowerPoint presentations to increase the professional look of the presentation
Our presentation specialists are all ex-McKinsey Visual Graphics (VGI). Subscribers to the Executive Plan receive 2 hours of free slide slide production support each month. Learn more in the FAQs.




Free PPT Maps Work illustrations by Storyset
© 2025 Copyright. PPT Depot LLC. All Rights Reserved