Kotter's Change Model Steps

Why This Slide Is Useful

This slide is valuable for management consultants and senior leaders guiding change efforts. It distills complex change management concepts into a clear, visual format, enabling quick diagnosis of where an organization may be in its transformation journey. The structured layout helps leaders prioritize actions and allocate resources effectively across different phases of change.

For C-level executives, this slide offers a straightforward reference to ensure critical early steps are addressed. It highlights the importance of creating a sense of urgency and building coalition, which are often overlooked, but essential for momentum. The inclusion of desired outcomes aligns leadership focus on tangible results, facilitating alignment across teams and functions.

Management consultants can leverage this slide as a diagnostic tool during client engagements. It helps identify gaps in the change process and tailor interventions accordingly. The step-by-step format supports workshop discussions, enabling teams to track progress and reinforce accountability for each phase.

This slide also functions as a communication device to stakeholders. Its visual clarity and concise descriptions make it suitable for executive briefings, project updates, or stakeholder presentations. It reinforces the idea that successful change requires deliberate sequencing of actions, with each step building on the previous one.

How This Slide Is Used

This slide is typically used in change management workshops, strategic planning sessions, or transformation roadmaps. It serves as a foundational reference during stakeholder alignment meetings, where leaders review progress and identify next steps. The visual layout supports discussions about organizational readiness and potential barriers at each stage.

In consulting projects, this slide is often customized to reflect client-specific initiatives. For example, a client may have already created a sense of urgency, but struggle to build a guiding coalition. Consultants use this framework to diagnose gaps and recommend targeted interventions, such as leadership alignment or communication campaigns.

During post-merger integrations or large-scale digital transformations, this slide helps project teams monitor progress. It provides a common language for cross-functional teams to discuss challenges and successes, ensuring that each step is adequately addressed before moving forward.

In executive briefings, this slide is used to communicate the importance of sequencing change activities. It helps leaders understand that rushing through steps or skipping critical phases can undermine the entire effort. The clear structure supports disciplined execution and accountability throughout the change process.

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