Sales Funnel Filtering Criteria

This slide illustrates a sales funnel with 4 distinct filtering stages, visually represented by a layered funnel diagram. It emphasizes the sequential narrowing process in sales, complemented by placeholder text explaining each stage and an adjacent text box for additional insights. The layout supports clarity in communicating how prospects are filtered through different criteria.



Why This Slide Is Useful

This slide is valuable for management and strategy teams aiming to optimize sales processes. It provides a clear visual of how leads are progressively filtered, helping leaders identify bottlenecks or stages where prospects drop off. This understanding is critical for refining sales strategies, resource allocation, and targeting efforts more effectively.

For senior executives, this slide offers a straightforward way to communicate complex filtering mechanisms within the sales pipeline. It helps align sales and marketing teams on the key stages that influence conversion rates. The visual format simplifies discussions around pipeline health and prioritization of sales initiatives.

Management consultants can leverage this slide to diagnose client sales funnel inefficiencies. By customizing the filtering criteria, they can identify specific points where improvements are needed—such as lead qualification or engagement tactics. The diagram also supports scenario analysis, like testing the impact of changing filtering criteria on overall sales volume.

In investor or stakeholder presentations, this slide demonstrates a disciplined approach to managing sales pipelines. It highlights the importance of each filtering stage in driving revenue growth. The accompanying text box allows for contextual commentary, making it easier to communicate strategic focus areas or operational challenges.

How This Slide Is Used

This slide is typically used during sales strategy workshops, pipeline reviews, or client diagnostics. Sales leaders and consultants utilize it to map out the current filtering process and identify gaps or inefficiencies. It serves as a foundation for discussions on improving lead quality, qualification standards, or conversion tactics.

In practice, organizations often customize the funnel stages to reflect their specific sales process. For example, a SaaS company might add stages like demo requests or trial sign-ups. This customization helps teams focus on the most impactful filtering criteria and track progress against targets.

During strategic planning sessions, this slide supports scenario planning. Teams can simulate how tightening or loosening filtering criteria affects overall sales volume and revenue. It also facilitates alignment across sales, marketing, and product teams by providing a shared visual language for pipeline management.

In client engagements, consultants use this funnel diagram to benchmark best practices and recommend process improvements. They may also overlay historical data to show conversion trends or forecast future pipeline outcomes based on different filtering assumptions. This makes the slide a versatile tool for both diagnostic and strategic initiatives.

Related PPT Slides


Sales Funnel Filtering Criteria

This slide illustrates a sales funnel with 3 filtering stages, visually represented by a funnel diagram. It highlights the sequential narrowing of prospects through different criteria, accompanied by descriptive labels and a supporting text box for additional details. The layout emphasizes the progression from broad to specific segments within the sales process.


4-Stage Sales Funnel Overview

This slide illustrates a structured sales funnel divided into 4 key stages: Awareness, Consideration, Decision, and Conversion. It combines a visual funnel diagram with a detailed table that maps each stage to specific campaign, company, and service line activities, providing a comprehensive view of the sales process for strategic review and planning.


Structured Sales Funnel Overview

This slide illustrates a five-stage sales funnel, visually represented by a funnel diagram alongside a detailed table. It outlines each stage—Awareness, Engagement, Qualification, Proposal, and Closing—paired with campaign, company, and service line specifics, providing a comprehensive view of the sales process for strategic review and planning.


6-Stage Sales Funnel Overview

This slide illustrates a structured sales funnel divided into 6 distinct stages, from awareness to closing. It combines a visual funnel diagram with a detailed table that outlines each stage's key activities across campaign, company, and service line contexts, providing a comprehensive view of the sales process for strategic review and planning.


Sales Funnel with Filters

This slide illustrates a sales funnel model segmented into 5 stages, each represented by a different colored section of the funnel. It emphasizes the filtering process that occurs at each stage, with placeholder text indicating where specific descriptions or metrics can be inserted. The visual layout supports quick comprehension of lead progression and attrition throughout the sales cycle.


Sales Funnel Filtering Criteria

This slide illustrates a sales funnel with 5 distinct filtering stages, visually represented by a funnel diagram. Each stage is labeled with placeholder text, emphasizing the sequential narrowing process in sales or lead qualification. The accompanying text box on the right provides space for detailed explanations or notes relevant to each filter level.


Explore Slides by Tags


This slide is part of the Sales Funnel PPT Templates collection.

View Full Sales Funnel PPT

Download 50+ FREE Templates Used by Consultants & Bankers

Download our FREE collection of over 50+ high-impact, fully editable PowerPoint templates. These professional templates cover a comprehensive range of strategic analysis frameworks—including Strategy Formulation, Innovation, Digital Transformation, Change Management, and many others—ideal for Management Consultants, Investment Bankers, Strategy Professionals, and Business Executives.

Download Now—Available for a Limited Time


Trusted by Leading Global Organizations


Our templates are trusted by thousands of organizations worldwide, including leading brands such as those listed below.

Abbott Accenture Airbus Allstate Amazon Barclays Bayer Blackrock Capgemini Chevron Cisco Coca-Cola Dell DHL EY Gartner GE Gilead Google Goldman Sachs LEK Mastercard McKesson Merck Nestle Nielsen Samsung Shell Siemens Unilever



Related Templates from PPT Depot


Leverage our domain and design expertise. Become a subscriber today:

100% Editable. Customize every PPTX presentation to fit your vision perfectly.
Domain Expertise. Built based on real-world consulting project deliverables.
High-Impact Design. Designed by McKinsey VGI presentation specialists.
Instant Access. Download and deploy templates on demand.
Always Fresh. Enjoy new templates added weekly.
Style Optionality. Choose from 3 unique design styles for every template.
Slide Production Services. Access a suite of slide production services.
Vote & Request Feature. Directly shape our PPT development pipeline.


Compare Our Plans


Each presentation is available in 3 color schemes. Download the version that most fits your firm's branding and customize it further once you download the PPTX file.



PPT Depot is your subscription to high-impact management consulting and investment banking templates—crafted from real-world deliverables by ex-MBB consultants and designed by former McKinsey Visual Graphics (VGI) presentation specialists. Compare plans here to determine what's the best fit for your firm.

With 15 years of experience, the team behind PPT Depot has empowered over 500+ clients across over 30+ countries. We currently produce 200,000 slides annually.

PPT Depot releases new templates each week. We have management topic-focused templates (e.g. market analysis, strategic planning, digital transformation, and more), alongside industry-specific collections. Peruse our full inventory here.

Save time and effort—elevate your presentations with proven domain and design expertise.

Got a question? Email us at [email protected].


Related Consulting Presentations


These presentations below are available for individual purchase from Flevy , the marketplace for business best practices.



Slide Customization & Production


We provide tailored slide customization and production services:

  • Conversion of scanned notes into PowerPoint slides
  • Development of PowerPoint master template
  • Creation of data-driven PowerPoint charts from hand-drawn graphs
  • Conversion of Excel charts to PowerPoint charts
  • Conversion of other file formats (e.g. PDF, TIF, Word Doc) to PowerPoint slides
  • Conversion of PowerPoint slides from one master template to another
  • Visual enhancement of existing PowerPoint presentations to increase the professional look of the presentation
Our presentation specialists are all ex-McKinsey Visual Graphics (VGI). Subscribers to the Executive Plan receive 2 hours of free slide slide production support each month. Learn more in the FAQs.




Free PPT Maps Work illustrations by Storyset
© 2025 Copyright. PPT Depot LLC. All Rights Reserved