
This slide is useful because it consolidates multiple strategic enablers of digital transformation into a clear, visual framework. For management consultants and executives, it offers a quick reference to the core areas where technology can be applied to generate value, whether through customer-centric initiatives or process efficiencies. The categorization helps prioritize efforts and allocate resources effectively during transformation planning.
For C-level leaders, this slide provides a high-level overview of the critical levers that can be integrated into broader strategic agendas. It supports decision-making around investments in digital capabilities by highlighting the most impactful drivers, such as customer experience and process efficiency. The visual layout also facilitates communication with stakeholders, making complex transformation initiatives easier to explain and align around.
Management teams can use this slide to identify gaps or opportunities within their current digital strategies. For example, if customer experience initiatives are underdeveloped, the slide signals a potential focus area. Conversely, it can serve as a checklist to ensure all relevant drivers are considered when designing or refining digital roadmaps, ensuring comprehensive coverage of transformation levers.
In consulting engagements, this slide functions as a diagnostic tool to assess a client’s current digital maturity. It helps frame discussions around which drivers are already in place and which require further development. This structured approach supports the formulation of targeted action plans that address specific areas for improvement, streamlining the path to digital maturity.
This slide is typically used during strategic planning sessions, digital transformation workshops, or operational reviews. Consultants and executives leverage it to map out the key drivers that will underpin digital initiatives, ensuring alignment across teams and functions. It serves as a foundation for prioritizing projects and resource allocation.
In client engagements, the slide is often customized to reflect industry-specific drivers or company-specific initiatives. For example, a manufacturing client might focus more on process efficiency and asset utilization, while a retail company emphasizes customer experience and demand generation. This customization helps tailor the transformation strategy to the client’s unique context.
The slide also supports communication with stakeholders by providing a concise overview of the transformation levers. It can be integrated into presentations to board members or executive teams, illustrating how various initiatives contribute to overall digital goals. This clarity helps secure buy-in and align efforts across the organization.
Furthermore, the slide is used to track progress over time. Organizations may revisit this framework periodically to assess which drivers have been successfully implemented and which require additional focus. This ongoing review process ensures continuous improvement and sustained momentum in digital transformation efforts.
Customer Experience Model Overview
This slide illustrates Accenture's Nonstop Customer Experience Model, emphasizing the continuous cycle of customer engagement through various stages. It highlights how data and channels are unified to deliver personalized interactions, with a focus on the evaluation phase that bridges promise and delivery. The visual design supports quick comprehension for strategic decision-makers and customer experience leaders.
Digital Transformation Phases Map
This slide illustrates a seven-stage framework for progressing through digital transformation, emphasizing the increasing strategic value at each phase. It visually segments the journey into crawl, walk, and run stages, aligning each phase with specific activities from initiating to improving digital maturity and strategic impact.
This slide illustrates the key stages in the chemical B2B client journey, emphasizing the critical needs at each phase—from initial identification to delivery and ongoing expansion. It uses a visual roadmap format with icons and brief descriptions to guide strategic discussions on client engagement and process optimization for chemical industry stakeholders.
This slide showcases how artificial intelligence technologies are enhancing operational outcomes in the EdTech sector. It highlights specific initiatives by leading providers, their targeted improvements, and projected timelines, illustrating the tangible impact of AI on user engagement, course completion, and cost efficiency.
Customer Journey Phases Overview
This slide illustrates the 4 key phases in a customer journey, highlighting interactions that influence acquisition, loyalty, and growth. It uses a visual flow to depict each stage, supported by placeholder text for detailed descriptions, making it suitable for strategic discussions on customer experience management.
Customer Experience Model Overview
This slide illustrates Accenture's Nonstop Customer Experience Model, which integrates data and channels to support continuous, personalized engagement throughout the customer journey. It visualizes a cyclical process involving key stages—Discover, Purchase, Use, and Consider—centered around promise and delivery, emphasizing the importance of evaluating each phase for ongoing improvement.
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